is recognized as one of the country’s preeminent trial consultants. He has been involved in many of the nation’s most well known trials, from the defense of Bernard Goetz, Imelda Marcos and Dr. Jack Kevorkian to the prosecutions of Timothy McVeigh, Martha Stewart, Frank Quatronne, Scott Peterson and Michael Jackson. He has been the author, as well as the subject, of numerous articles on trial consulting, and is widely quoted in national and international media. Varinsky’s articles on jury psychology have been published in major legal journals. He is also a noted television commentator whose appearances include The Today Show, Nightline, Dateline, The CBS Early Show, BBC, Nippon TV, Larry King Live, and CNN.

Over the last twenty-five years Varinsky has consulted on virtually every type of litigation, including anti-trust, employment, intellectual property, securities, bad faith, toxic torts, personal injury, and criminal defense and prosecution. A pioneer in the field of trial consulting and witness preparation, Varinsky has developed a proven, proprietary methodology that not only yields quantitative data, but even more importantly, provides vital insight into jury logic–how juries think, feel and react to information. Varinsky’s clients, who include many Fortune 500 companies and the law firms that represent them, often credit his contribution as a major factor in developing winning trial strategies.